Hyperscale cloud providers attract the most media attention and are at the epicenter of innovation in infrastructure and platform services. Growing adoption and increased spending are driving the momentum of this trend even more. According to Gartnerâs 2020 Cloud End-User Buying Behavior Survey, 68% of respondents globally indicate that their organizations plan to increase spending on cloud computing in the next 12 months. The majority (76%) of respondents using public cloud indicate that their organization is using multiple public cloud providers.
Public cloud providers are generally the main focus of digitization initiatives, perhaps due to the market dominance of a small number of hyperscale providers. The messaging of these digital giants is powerful and compelling, and it would seem that the benefits of public cloud are easy to obtain.
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